Archive for September, 2008

Optimizing WordPress Blog

Tuesday, September 30th, 2008

WordPress has a one of the best plugins to optimize blog for Search Engines. The plugin is All in One SEO Pack and easy for install – just upload, activate and edit the options. All in One SEO Pack easily define the META Description, Meta Keywords and Title of a post or page of your blog. It is recommended to define less than 10 META keywords for a post or page as stuffing keywords in your meta tags is not a good idea.

Who will be the winner?

Tuesday, September 30th, 2008

If you don’t have access to google or don’t have a keyboard, here you can see my current position in competition:

SEOmag winner

Nice video.

The day before

Tuesday, September 30th, 2008

An interesting situation on Google .The blog, that you are reading, is currently the first on both domain: .com and .hr. As many said, nice blog – and nice position :) . But, tomorrow is another day…

SEOmag Link Popularity

Tuesday, September 30th, 2008

Link Popularity is one of many parameters for PR position. All major search engines use some emphasis on link popularity in their own ranking algorithms. They compare 2 links that work best to increase your link popularity: links from other sites that focus on the same keyword phrases your site focuses on, and links from relevant categories in major directories. The other popular termin is reciprocal linking. But, about that, next time on SEOmag blog.

SEOmag link

Top 10 Search Engine Optimization Tips on SEOmag blog

Monday, September 29th, 2008

After 156-215, those students who are not planning on 1Y0-456 or 1z0-042 instead move towards 642-892. In this way they will only have to study for 70-272 and 70-528.

Top 10 SEO Tips have 10 SEOmag tips:
SEOmag Tip #1: Find the Best Keywords
SEOmag Tip #2: Discover Your Competitors
SEOmag Tip #3: Optimize Your Title
SEOmag Tip #4: Optimize Your META Tags
SEOmag Tip #5: Use Headings
SEOmag Tip #6: Use Title and ALT Attributes
SEOmag Tip #7: Nomenclatures
SEOmag Tip #8: Create a Site Map Page
SEOmag Tip #9: Include a robots.txt File
SEOmag Tip #10: Install a sitemap.xml for Google

Entireweb Newsletter (12)

Monday, September 29th, 2008

31. Do not buy or sell links.
32. Do not create sites that contains purely affiliate links and no valuable content that are useful to the users.

…to be continued on SEOmag blog…

SEOmag and Google PageRank

Monday, September 29th, 2008

350-018 is a complicated exam for the 70-284 professionals who have never done 650-393 or even 642-446 and find it hard studying for 642-503 alone.

PageRank is a algorithms that assigns a numerical value to web pages to determine the relevance or importance of that page. PageRank, which was developed by Google founders Larry Page and Sergey Brin for Google. It’s interesting to note that PageRank is named for Larry Page and doesn’t refer to the rank of the page. The exact algorithms that make PageRank are not available to the public. It will help if you want to become SEOmag and if you understand how PageRank is calculated, you can see a example on Wikipedia.

Google AdWords

Sunday, September 28th, 2008

AdWords is one of the top search engine marketing programs, and Google is one of the biggest providers of search. It’s great if your ads receive lots of impressions, but if those impressions don’t turn to clicks, you’ll find your Pay Per Click campaign is not effective. Google will soon begin offering purchase of TV, newspaper, and video advertising. Additionally, AdWords is linked to Google’s AdSense program, which is an advertisement publishing program in which seomag owners place ads on their web sites.
AdWords ads are shown when someone searches on Google, AOL Search and Ask.com. This gives Google AdWords one of the largest markets for keyword advertisements. Signing up for Google AdWords is quick and easy. When you begin the registration process, you must choose between the basic and standard editions of AdWords. The basic edition is great if you’ve never used a PPC program before. It includes one set of keywords, basic reporting capabilities, and basic targeting. The standard edition includes multiple sets of keywords and more advanced targeting and reporting in addition to a few other tools. Google lets you change your budget, or even your ads and keywords, without too much trouble.

SEO tools

Saturday, September 27th, 2008

Seomag recommends SEO tools to assist you in configuring your website for better SEOmag position. You can find a lot of those tools, like seochat where are Adsense Calculator, Google Dance, Indexed Pages, Keyword Optimizer, Keyword Position Check for Multiple Datacenter, etc.

Who are you? Your customers really want to know…

Friday, September 26th, 2008

…says Entireweb Newsletter in new mail and continues:
Who are you, really?
Your brand, I mean.
What do you want other people to think when they think about your business, your service, or your product?
Do you want them to think your brand is the life of the party, or the designated driver? Is it a trusted friend, or a glamorous rock star? Are you a Volvo or a ‘Vette’?
So I repeat…who are you?
You may already know this, and if that’s the case, I congratulate you! Many small businesses struggle with this. If, however, you need a little help in defining yourself, here are a few questions to ask yourself:
1. How am I currently perceived by my customers?
2. How do I want to be perceived by my customers?
3. How far apart is how I’m currently being perceived to how I want to be perceived?
4. What are my brand’s human characteristics?
5. If my brand was an actual person, what would be its name?
6. What is my brand’s “life story?”
Nice work, seomag!

SEOmag changes

Thursday, September 25th, 2008

As you noticed, SEOmag changed the site. It happened unexpectedly, but I hope, the changes are made a better SEOmag site. All for win and forever SEOmag!

Entireweb Newsletter (11)

Wednesday, September 24th, 2008

29. Check your page link structure. Every page should be reachable by a single static text link.
30. Be extra careful in purchasing SEO services. Some uses illegal and questionable ways to improve rankings.

…to be continued on SEOmag blog…

Duplicate content

Tuesday, September 23rd, 2008

Before you start preparing for 642-825 or 642-845, it is important that you decide if you want to do EX0-101 or 642-552 and that whether you will be doing 70-294 or not.

When you’re creating together a web site, the seomag content for that site often presents one of the greatest content, especially if it’s a site that includes hundreds of pages. Many people purchase bits of content, or even scrape content from other web sites to help populate their own. These shortcuts can cause real issues with google search engines. If your web site is about some form of marketing. It’s very easy to surf around the Web and find hundreds of web sites from which you can pull free. The problem is that every other new person or company creating a web site could be doing the same thing. A single article on a topic appears on hundreds of web sites. If the crawler examines your site and finds that much of your content is also on hundreds of other web sites, you run the risk of either ranking low or being delisted from the search engine’s indexing database.

Anchor Text in SEOmag

Monday, September 22nd, 2008

Anchor text — the linked text that is often included on web sites — is another of those keyword that you should use. Anchor text usually appears as an underlined or alternately colored word on a web page that links to another page. When a search engine crawler reads the anchor text on your site, it sees the links that are embedded in the text. Those links tell the crawler what your site is all about. So, if you’re using your keywords in your anchor text (like seomag), you’re going to be hitting both the keyword ranking and the anchor text ranking for the keywords that you’ve selected.

Some Golden Rules of logo design

Monday, September 22nd, 2008

Entireweb Newsletter has a few rules for seomag logo:
1) Uniqueness
Your logo should be able to stand out as completely ‘yours’. It’s surprising how many times we get asked to ‘copy’ logos – we’ve even had clients request a ‘version’ of my brand. Not a good idea. On top of the potential legal complications nothing screams ‘unprofessional’ like a logo that’s looks even remotely like someone else’s. Do not copy. I’ll say it again. Do. Not. Copy.

2) Timeless
Every few years there’s a trend, or fad, that new logos seems to embrace. A few years ago it was the ’swoosh’ – made logos all hi-tech and ‘internety’. Trouble is, everybody jumped on that bandwagon and the treatment rapidly became hackneyed and trite. Few years hence, and we’ve got lots of people stuck with out of date designs. The latest design logo trend is so-called 2.0, a technique that (like a lot of design trends) can be traced back to Apple Computers. Take your logo, add a ‘gel’ treatment, give it glassy reflection at the bottom and you’re all set. (hey – the 3D version of our house could qualify). Web 2.0 is still going strong, but I’ll go out on a limb and say it will be yesterday’s news by end of summer.

3) Gimmick Free
Special FX and filters are usually applied, by inexperienced designers, to logos that are ‘missing something’. Trouble is, what the logo is generally missing is any design integrity, and adding bevels, lens flares and drop shadows is the logo design version of ‘putting lipstick on a pig’. While it certainly shows how cool the latest design software is, it doesn’t do much for the professionalism of your mark. Such treatments are fine for glamour shots (used as display pieces on brochures and the like) but are only going to cause grief down the road, especially when it comes to application of your new logo on standard business material. Your logo should be as technically simple as possible for adaptability, which just happened to be number 4 on our list…

4) Adaptability
Over the life of your company, you’ll want to plaster your logo over everything you send out. That’s the point of having a logo in the first place. In order to do this, you’ll need a logo that’s adaptable to every occasion and while they may look ‘pretty’ , the design gimmicks we just talked about render your logo impractical for many of these uses. Some of these uses – checks, FAXes, embroidery, newspaper ads, invoices, letterheads, etc. Your new logo has to work on all of them. You’ll also need a quality black and white version that can reproduce as a halftone grayscale, or in the cases of low-resolution BW reproduction, a linear version.

5) Scalability
When using your logo, you’ll need to be able to use it small. Real small. Postage stamp size. Classic example of this – over the years, I’ve designed a load of sports event posters that feature logos from dozens of event sponsors. Space only permits the logos to be featured as very small images and it’s always the simpler logos that stand out when viewed from a distance. The cluttered logos aren’t recognizable to any great degree and the sponsors are probably wasting their money, especially if inclusion on the poster is the only benefit of their sponsorship. When it comes to scalability, the text portion of the logo is the most important, as that’s the piece you want people to remember. Scrawny, sickly text doesn’t read very well at half an inch high.

6) Color is Secondary
Colors are extremely important. Using consistent corporate colors will become part of your brand – that’s understood. However, when it comes to the design of your logo, color must always be secondary. A logo that requires color to ‘hold’ the design together is fine when reproduction is optimal – websites, 4 color process printing and what have you – but even then only if the size is appropriate as well. Logos that rely too much on color tend to blend together when used small (see above) and unless the contrast between the two colors is pronounced, will be a grey mess if used in black and white. As for low-resolution reproduction (FAXES, SEOmag checks, etc) you can forget about readability completely – logos that use color as a design cornerstone usually come out as black blotches on a FAX transmission and with all their money, banks still haven’t figured out how to print a decent check.

Keywords in SEOmag

Saturday, September 20th, 2008

Usually 70-647 professionals plan on 640-816 right after their 70-271 or 70-293, as compared to the PMI-001 students have already done their basics earlier.

Keywords capture the essence of your web site and they are what a potential visitor to your site puts into a search engine to find seomag web sites through optimization process.
Using the correct keywords in your web-site content can mean the difference in whether you come back in search engine results as one of the first web sites. Studies show that searchers rarely go past the second page of search results when looking for something online. Choosing the appropriate keywords for your web site will improve your search engine rankings and lead more search engine users to your site.
To decide which keywords should be used on your web site, you can start by asking yourself the most simple, but relevant, question. Who needs the services that you offer? It’s an elementary question, but one that will be most important in searching for the correct keywords and having the best search engine optimization. If you’re marketing specialty SEO, you will want to use words such as seomag, specialty seomag, or other such words that come to mind when you think of your word. It’s also important to remember to use words that real people use when talking about your products.

Updates and seomag site changes

Friday, September 19th, 2008

One of many problems when you start with your SEO strategies is the updates and changes of your site. Often, people feel that once the SEO by seomag is aranged, then it’s always in place, and they think it finished. But believing this can make to a very unpleasant surprise.
When your site changes, especially if there are content updates or changes to the site structure, links
can be broken, tags may be changed, and any number of other small details may be overlooked. When this happens, the result can be a reduced ranking for your site. Site crawlers look at everything, from your tags to your links, and based on what they see, your ranking could fluctuate from day to day. If what the crawler sees indications that your site has changed in a negative way, the site’s ranking will be negatively affected. Many things affect the way your site ranks in a search engine. You’ve seen an overview of a lot of them in this chapter, and you’ll see them all again in more depth in future chapters. Realize that SEO is not a simple undertaking. It is a complex, time-consuming strategy for improving your business. And without attention to all of the details, you could just be wasting your time. So plan to invest the time needed to ensure that your search engine optimization efforts aren’t wasted.

Cookies

Thursday, September 18th, 2008

Cookies are one of irritating facts of life on the Internet. When users enter the seomag site and use some feature of it, a small piece of code (the cookie) is placed on the user’s hard drive. Then, when the user returns to the site in the future, that cookie can be accessed, and the user’s preferences executed.
When cookies work properly, they’re an usefull tool for web designers. When they don’t work as they should, the problems begin. The main issue with cookies is that some browsers block and allow users to set how cookies will be delivered to them. And some source code prompts the user to be asked before a cookie is accepted. Also, any navigation that requires cookies will cause the crawler to be unable to index the pages.
How do you overcome this issue? The only answer is to code cookies to ensure that the source code is not designed to query the user before the cookie is delivered.

Seomag…

Wednesday, September 17th, 2008

…let’s jump.
This should be enough for the first place :)

Seomag frames

Wednesday, September 17th, 2008

Some designs use frames for web site. Frames are part of a web site, with each section
a separate entity from the other portions of the page. Because the frames on a site represent separate URLs, they often make problem for users whose browsers don’t support frames, and for search crawlers, which encounter the frames and can not index the site where the frame is the structure.
You have a couple of alternatives when you must to use seomag in your web site. The first is
to include an alternative to the framed site. This requires the use of the noframes tag. The tag directs
the user’s browser to display the site without the framed navigation system. Users may see a version of your site, but at least they can still see it. When a search crawler find a site made with frames, the noframes tag allows it to index the alternative site. It’s important to realize, however, that when you use the noframes tag, you should load the code for an entire web page between the opening tag and closing tag.
Frames are difficult for SEO strategies, but doing so is not mission impossible. It’s a good idea to avoid frames, but don’t you be a afraid. You just have to use a different approach to reaching the seomag rankings that you desire.

Graphics

Tuesday, September 16th, 2008

Images or graphics or seomag logo on your web site are essential and they are usually ignored by search engines. They have some other value. Without images, your page is not so interesting and nice.
If you have images on a web site, then there should be a way to increase your web-site traffic or at least to improve your site ranking. One technique that will help your seomag technic use of graphics on your site is to tag those graphics with alt tags inside the img tags.
Alt tags are the HTML tags used to display alternative text when there is a graphic present or not. Your alt tags should be a short. Img tags are the tags used to code the images that will appear on your web site.